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By raising awareness of your business, products and services, we can help you win new customers and generate more from existing clients.
Whether you’re the go-to business in your industry, or you’re a startup ready to challenge the market leaders, there’s always more you can do to improve your brand awareness.
Raising your awareness is traditionally achieved by advertising, however as the digital landscape evolves, there are more ways to reach potential customers than ever before.
From email marketing to social media campaigns, we’ll look into how your business can reach more customers that are interested in what you sell.
PR & Content Marketing
Writing press releases and blogs for your website is a great start, and will usually help your website rank better in Google. However, the key to increasing the number of people that know about your business is distributing this content effectively.
After writing your content, we’ll distribute this to the most relevant industry publications, news outlets, blogs and more, to widen the scope of your business.
We'll create content that fulfils the needs of your audience, whether that's informational or conversion-focused.
Our industry-standard outreach tools allow us to identify websites & publications interested in your story.
Email marketing remains to be one of the most successful ways of generating sales and awareness. It goes without saying that people are, on the whole, more sceptical about email coming into their inbox, but with an engaged readership, your emails can play a pivotal part in your marketing.
We’ll manage your email marketing from sign-up to delivery, making sure your website gains as many subscribers as possible, and once signed up – they receive a well-designed email that increases sales and awareness.
We'll create emails designed to engage your audience on all of their devices.
We'll manage your database, identifying segments of your audience and tying these to specific campaigns.
Social Media Management
Many businesses aren’t aware that, on average, a customer searches 14 times on search engines and social media before they even come into contact with your website.
This means it’s essential that your business is both present and active on social media, placing trust in potential new customers whilst providing followers with updates on your latest products and news.
We’ll investigate where your customers are active online, then share content that engages and converts this audience into website visitors.
Accompanied by interesting graphics, your posts on social media will gain more impressions & click-throughs.
Your ads will display on the most relevant sites for your users, including the Google Display Network, Facebook, LinkedIn & more.